CTV for B2B, at last.
AccountCast puts your brand on premium streaming TV — targeted to the exact accounts you want to win.
The power of television. The precision of ABM.
B2B growth has never been harder.
Old playbooks are stalling.
Budgets are tighter.
Buying cycles are longer.
Most B2B brands are invisible.
When your brand isn't seen, your pipeline works harder than it should.
The most powerful channel in advertising has been nearly impossible for B2B.
CTV ad spend in 2024
Of streaming time is ad-supported
Viewability in premium content
Imagine your future customers seeing your brand on a prime-time screen — not just in a LinkedIn feed.
Meet AccountCast.
Account-based Connected TV built for B2B.
We map your CRM and intent data to household-level CTV inventory — so only the accounts that matter see your ads.
Account-Based Targeting
Map CRM and intent data directly to streaming households.
Premium Inventory
Top-tier streaming platforms where your buyers already are.
Attribution That Matters
Tie CTV exposure to site visits, form fills, and closed deals.
Campaign Optimization
Real-time adjustments based on account engagement and pipeline velocity.
How It Works
Align
Define ICP, target accounts, and success metrics.
Activate
Launch account-based CTV across premium inventory.
Measure
Account-level reporting and continuous insights.
Optimize & Scale
Double down on what drives engagement and pipeline.
Align
Define ICP, target accounts, and success metrics.
Activate
Launch account-based CTV across premium inventory.
Measure
Account-level reporting and continuous insights.
Optimize & Scale
Double down on what drives engagement and pipeline.
Live in days — not months.
No black boxes. No guesswork.
See exactly which accounts are moving — and why.
- Accounts reached and engaged
- Frequency by account
- Lift vs. non-exposed accounts
- Influence across channels and pipeline
Remove the friction.
Audience Strategy
We build buying committee personas and target account lists using first- and third-party data.
Video Creative
Agile, personalized CTV creative built for premium streaming environments.
Ready to put your best accounts on the biggest screen in the house?
We'll have you live in under two weeks.